The Challenge?

WATT recognised the need to revitalise their digital marketing, branding, and communications to stay competitive while maintaining their personable connection with customers. The focus was on modernising the overall brand and enhancing their hires division, which presented new growth opportunities.

Our approach centred on crafting a cohesive brand identity that encapsulated WATT's vision, values, and unique positioning within the industry. We ensured brand consistency across all platforms—both digital and print.

Additionally, we developed a comprehensive digital marketing strategy that included social media marketing, targeted email campaigns, online advertising, and enhanced website content to effectively reach WATT’s demographic.

Through these efforts, WATT successfully modernised its branding and positioned itself for future growth, further solidifying its positive within the industry.